At the SMX Advanced conference in Seattle,
I met with Matt Cutts from Google and I asked
him, with Google TV expected out in the fall,
has Google increased its focus at all in indexing
video content across the web and what advice,
if any, could he give to publishers who want
to make sure that their video content is discoverable.
It's a really good question because Google
always wants to be as comprehensive as possible,
we want to have as much web data as we can
have, but we also want to find as many videos
as we can find. So, you know, It's not just
because of something like Google TV, it is
also because we just want to be really really
comprehensive. But, we are starting to look
at video sitemaps more and more and I think
that if you have a video site and you haven't
made a video sitemap, I would definitely recommend
it. Because Its just going to make us, have
a little bit of an extra signal to find out
hey, if we crawl these videos, we can be a
little more comprehensive. Because we want
to be able to crawl and find all the video
across the entire web, so that we can return
them. and so I think we are going to be putting
more and more weight on video sitemaps going
forward, like this fall and into the future.
So, if you have a video site, and you haven't
made one yet, I would definitely recommend
checking it out,
Sitemaps are a fantastic way to help people
discover the stuff, and definitely, please
if you make video, if you are a site owner,
or a publisher, please start exploring video
sitemaps.
Thanks Matt